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Village Cat Clinic MAscot |
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The breifThink of Village Cat as your clinic's friendly, knowledgeable, slightly cheeky guide to all things nutrition and wellness. Not overly cutesy, but approachable, clever, and always looking out for fellow felines.
They’re the "mayor" of the clinic’s cat community—a trusted voice who makes nutrition less intimidating and more fun. Core Traits: -Wise but playful -Friendly and approachable -Stylish with subtle seasonal touches -Curious and a bit cheeky (maybe peeking over the top of signs or popping out from behind displays) -Advocates for good health, but not in a pushy way A playful, approachable cat mascot designed as a cartoon (think neutral, friendly, with simple features—maybe with a little tote bag or clipboard). |
From CONCEPTION to COMPLETION
BEHIND THE SCENES - THE CHAOS BEHIND THE CHARACTER
 Draft1
Inspired by the Village Cat Clinic's veterinarian's own cats, two little concepts were born.
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 DRAFT2
A bit of refinement goes a long way! Ideas were narrowed down and some sassy facial expressions were created.
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 DRAFT3
More stylizing, with a Ghibli flair. Almost done, just need to add a few more poses.
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oRDER oNLINE!Our lovable mascot, Mayor Meow, wants to let everyone know that you can order your cat's favorite foods and accessories from the convenience of your own home. Just scan the QR code and it will take you to the Village Cat Clinic's online store.
Photos of the interior of The Village Cat Clinic were used to create the backgrounds for Mayor Meow, using a combination of Photoshop, illustration and Ai manipulation. Various versions were created for 11"x17" posters as well as Facebook and Instagram graphics. |
